Pharmaceutical Marketing Plan Case Study

Pharmaceutical Marketing Plan Case Study

Pharmaceutical Marketing Plan Case Study Disclaimer: I created this Pharmaceutical Marketing Plan Case Study for local pharmaceutical company in Egypt couple of years ago. All the data presented in this case study are real and practical but might become not relevant to the current status of the product because the plan was created couple years ago. The challenges and level of details explained in this article would be really valuable to Master Marketing Planning and see how a complete Marketing Plan looks like.  Also, there is no right or wrong in marketing, the more you practice the better you get. Read More