What are the environmental factors affecting your marketing plan?

What are the environmental factors affecting your marketing plan?

What are the environmental factors affecting your marketing plan? The environmental aspect of PESTEL is very important for the marketers. You should understand the environment of the country that your product will be released in and the effect of the weather on the industry, agriculture and on human health. PESTEL Environmental factors includes the effect of the weather on three factors; industry, agriculture and on human health. Effect of the weather (environmental factors affecting your marketing plan): More hot days, more frequent heat waves. More frequent heavy participation, intense topical cyclone activity. More areas affected by drought. Rise in the Read More